By COLE REIF
Great Bend Post
Randy Goering grew up on a farm in Moundridge, Kansas and was a long
time 4-H member. As a junior leader for the McPherson County 4-H, Goering was
present when the manager of a McPherson radio station visited their 4-H
meeting. Goering was told to use the stationâs new cassette recorder to talk
with people and record their comments during the county fair.
âI had the recorder from time to time,â said Goering. âI still give credit to
this for getting me the job. I was at the show arena and there was a pig show
going on. I said âWhat do you think is going on?â and turned the microphone
down to a pig which walks by and grunts right on cue. I have to believe the
station heard that and thought they needed to hire this guy.â
And so began Goeringâs career in radio.
Following graduation from Moundridge High School, Goering attended Hutchinson
Community College where he obtained his associateâs degree in broadcasting.
âI learned a ton from people across the state that visited our classes,â said
Goering. âI talked to them about what they do, what they heard and what they
liked. It was a very valuable two years in Hutchinson.â
The schoolâs radio station, at the time, was a 10-watt station that covered the
city of Hutchinson.
âWe didnât have a huge audience but we were on the air,â said Goering. âWe knew
anyone could hear us. I think that was a really big growing experience there.â
Once he graduated from college, Goering sent a tape and resume to a station
in Hays for an open position. The program director for the station called Randy
to inform him a guy was hired just a day before he received Goeringâs resume.
âThe program director told me he wished he had my tape earlier, but he might
call me back in a couple of weeks because he didnât have a lot of confidence in the guy
they hired,â said Goering. âI was at the farm in Moundridge and I went
back to the barn after the phone call. My mom calls me back to the phone
about 30 minutes later and it was the program director asking if I wanted to
start right away.â
Goering packed his bags and went to Hays without knowing anything about the
company and stayed four years. He continued his radio career in Liberal for a
couple of years, then Junction City before arriving to Great Bend in 1984.
Working for KHOK in the 1990s, Eagle Communications eventually acquired both
KVGB stations in Great Bend and that was the start of Goeringâs career with
Eagle Radio. From on-air roles, sports play-by-play and sales manager, Goering
will retire as Eagleâs market manager Aug. 6.
âThis is not something you do on a whim,â said Goering. âBefore I took the
manager job I knew I wanted to keep it for at least five years. I got six.
There were a lot of things that came together at the right time to help me make
the decision to retire.â
Hired to cover an afternoon shift on the air in high school, Goering noted
becoming a general manager was never something he planned for.
âAs you get into the field, you realize all the opportunities radio presents,â
said Goering. âWhen I was working in small-market radio, it was not uncommon to
hear âWe canât give you a raise but here are some accounts to earn commission.â
Thatâs how I got started with sales, then sales manager, market manager and now
retirement.â
Radio sports play-by-play was another part of Goeringâs career that was not
planned. The first door opened to announce games when Goering came to Great
Bend in the 1980s. A colleague from Scott City did not want to travel to Great
Bend for a Thanksgiving basketball tournament and asked the staff in Great Bend
if they could call the games.
âOur play-by-play broadcaster couldnât cover all three days of the tournament,â
said Goering. âI told him not to give up the gig because of one day, Iâll cover
that one day for you. Everyone looked at me and asked, âYou can do that?â I
said Iâll give it a try and apparently I did okay because I became the fill-in
guy around here for games.â
Goering covered Ellinwood High School for a couple of years before Sports
Director Steve Webster left Great Bend to take a position in Hays. Webster left
a couple of weeks before the football season and management asked Goering if he
wanted the job of broadcasting Great Bend High School games.
âThey asked if I wanted it for a year, but it turned into 17 years as the voice
of the Panthers,â said Goering. âI took over in the fall of 1987. It was Tim Friessâ
first year as football coach and they went 0-9. It was a meager start but I was
able to grow and hone my skills.â
Goeringâs 17 years calling GBHS games landed him in the Great Bend High School
Hall of Fame in 2015. Goering references two âcareer-defining momentsâ while covering
games for the Panthers. The first happened when Goering was broadcasting a
softball game in Liberal. With the score being 21-0, he was asking himself why
would anyone still be listening.
âChelsea Fellhoelter rips one up the middle that rolls to the fence,â said
Goering. âShe slid safely into third base and broke her foot. Her dad was
in the stands and told me from the time he left the bleachers to the time he
got to third base he had three phone calls asking about his daughterâs
condition. That told me what weâre doing is important.â
The other moment that sticks out to Goering came a few years earlier when the
mother of a Panther basketball player approached Randy after a game. Her
husband was dying of cancer.
âShe told me her husband was not able to watch any of their sonâs games and it
was their boyâs senior year,â said Goering. âHe wasnât strong enough to leave
the house. But he listened in his bed with his radio and he said he could âseeâ
every rebound his son grabbed and movement of his teammates by the way I called
the game. That set me back and still does every time I think of that story.
That told me just showing up to do a game is not good enough. We need to be on
our âAâ game every time we do something.â
Goering brought his âAâ game to work and it served him well as market manager
the past six years. Goeringâs final day before retirement lands on Aug. 6,
the night of Eagle Radioâs car giveaway.
âFortunately, I was guiding a ship that was going along at a pretty good clip
the way it was,â said Goering. âThe stations had a good reputation, good
culture and were well-respected. Having a great team behind me to help pull us
through was a real blessing in my chair.â
Goering has changed his stance on his post-retirement from when he first
started thinking about the upcoming date.
âA year and a half ago, I wanted to know exactly what I was going to do the
Monday after my retirement,â said Goering. âSomewhere along the way I
determined it does not really matter. I have the nest egg, but I always thought
I had to have a job. Itâs definitely a different mindset but weâll figure it
out.â
One of Goeringâs two daughters is pregnant and expecting a child in September.
He and his wife, Annette, will be spending time with the new grandchild and
might even provide daycare help for a period of time.
âIâm open to anything, but I want it to be pretty flexible,â said Goering. âThe
good Lord has had a plan for me so far, he isnât going to let me down now.â
Listen below to the entire interview with Goering and Eagle Radio's Cole Reif.